● About

I’m Alicia.

Pronounced uh-LEE-shuh

I help people and workplaces get ready for AI, with an HR leader’s care for people.

Born in Santa Clara and raised in Silicon Valley, I’m a former HR executive with nearly 15 years in HR and operations leadership. I’ve written the policies, sat on the employer side of hard conversations, and helped teams through change. Now I bring that experience to AI: I build AI departments for businesses, coach professionals to use AI well, and help leaders in any department build cultures that are ready for it.

HR taught me that serving people and shaping business outcomes belong together. AI doesn’t change that. It raises the stakes. Every system I build keeps a person in charge of the decisions that matter.

Start with a Strategy Session

I have built multiple websites, web apps, and AI bot teams, including my own. The range includes, but is not limited to:

  • Connection platforms for people who are often not prioritized when it comes to connection
  • An event rental booking system for marquee letters and events
  • E-commerce shops for community brands
  • AI bot teams, from a chief-of-staff bot that coordinates other bots to a personal assistant bot that helps organize life

What really matters is walking through your workflows, finding the bottlenecks that would benefit most from AI, and learning which tools to train and plug in so you can speed up the work and keep monitoring it.

I’m a mother of five boys, and I keep learning alongside the people I serve. I look forward to being part of your journey.

Alicia, studio portrait in a cream blazer
The AI Department Builder

Building AI-Ready People and Workplaces.

Build Your Profession. Build the Business. Build the Culture.

Three ways to work together, connected by one belief: AI should serve people, not the other way around.

Explore Build the Business →
Experience · Credentials
Experience
  • HR, operations and culture leadership
  • Coaching and training for individual contributors and managers
  • AI transformation: building and training
  • For-profit and nonprofit advisory
  • Community service
Credentials
  • PHR
  • SHRM-CP
  • Certified Professional Integrative Coach (CPIC)
  • Co-Active Training Institute, 104 hours
  • Executive HR education
  • Apps Built with AI Certification Program, 2026
  • Lovable Certified Expert, App Builder, 2026
Lovable Certified Expert, App Builder badge
Service

Alicia’s past service includes volunteer board work with Stanford University School of Medicine.

How I stay current
  • “There’s An AI For That” newsletter, to keep up with new AI tools
  • Staying connected with reputable programs like Apps Built with AI, to keep sharpening skills as new tools are released
  • Staying in tune with my clients’ needs and finding solutions that exceed them
  • SHRM and U.S. Department of Labor updates, to stay current on HR compliance

Coaching, facilitation, education and advisory, not clinical, legal or medical care.

Tell me what you’re building.

Coaching, AI department builds, culture work and speaking requests all start in one place.

Work With Alicia